Growth,
quietly
practiced.
A Nigerian-born marketing executive with over twelve years of work in SEO, growth and product marketing. Building things that compound, for tech companies across Africa and the UK.
See the work§ 01 Practice
Three disciplines, one way of working.
Search
Technical audits, content architecture and link strategy for products that need to be found by people who are already looking.
Growth
Acquisition, retention and lifecycle work for early-stage teams building the compounding engine, not the leaky bucket.
Product
Positioning, messaging and market research for founders bringing new categories or new geographies to market.
§ 02 About
Twelve years, one rule.
I have spent over a decade helping tech companies grow, from Google product launches in Africa to independent client work with over five hundred brands across fintech, edtech, e-commerce and media.
The rule is simple. Everything has to compound. Every campaign, every article, every audit, every hire. If it does not build on what came before, it is not worth doing.
§ 03 Selected Work
